Fuel Product Development with Customer Insight

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$1.50

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Article
4 pages
2009
Hill Management Group, LLC. All rights reserved.

The most common type of innovation pursued by small manufacturers is in the area of product development. Unfortunately, too much product innovation relies on the imagination of the inventor instead of the problems or necessities of the consumer. This article provides a straight-forward approach to using customer feedback to improve your product and service development process.

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